How To Avoid Business Blogging Critical Mistakes

  March 8, 2013
  Category :     Blogging | SEO Blogging
  Philip O'Hara
Are you writing your company’s business blog? Many Houston companies decide to create a business blog as a way to communicate with their customers. They think that it is an easy task and that all they have to do is talk about themselves and their business. They think that by engaging current and future customers, they will get more leads...

Tips for Strategic Domain Name Registration

  March 7, 2013
  Category :     Domains
  Philip O'Hara
Picking a domain name is the first and one of the most important steps in setting up a website. A strong domain name needs to be recognizable, catchy, and memorable. As a search engine marketing company,  Directory One can help you select and purchase the right domain name for your business. For more information about domain name selection and registration,...

SEO Flatline? 3 Easy Steps to Reviving SEO Copywriting

  March 1, 2013
  Category :     SEO Content Writing |SEO Copywriting
  Philip O'Hara
What you really want to know is if SEO copywriting is actually dead. Morte. Tot. Muerto. 6 feet under. The Educational Testing Service thinks SEO copywriting is alive and kicking. SEO is now grading college freshman essays. Google’s Matt Cutts seems to advocate writing for humans. We’re told over and over again to write for people, not the search robots....

Corporate Video Production by Directory One

  February 26, 2013
  Category :     Search Engine Optimization | SEO,   Video Marketing
  Philip O'Hara
Corporate videos include advertisements, promotional, marketing and training videos. This fountain of media is an excellent way to inform your employees about changes with in your company and to provide a deeper explanation to potential costumers about your company's products and services. Furthermore, corporate and promotional videos are a great way to boost your website's rankings in a search engine....

Top 3 Reasons Why You Shouldn’t Be Writing for Search Engines

  February 22, 2013
  Category :     SEO Content Writing |SEO Copywriting
  Philip O'Hara
"Writing for search engines" is a popular copywriting mantra in Houston SEO marketing firms. You’ve tried every latest gimmick and then some to get your website to monopolize search engine results. Your efforts finally have started to reap the rewards, and Bing and Google are sending more traffic to your site. You’ve maxed out the keywords in the right places....