Search Engine Marketing | SEM

Microsoft Bing | Seven Useful Features

  June 12, 2009
  Category :     Internet Marketing News
  Philip O'Hara
The new Microsoft Bing search engine introduces us to seven new and useful features, ranging from categorized search and deep links to related searches and search history. Best Match Bing determines what it thinks is the best match for your search and features it at the top of the results. Homepage Summary When you move your mouse over a listing,...

What Is RSS & How Do You Get It?

  April 9, 2009
  Category :     RSS Feeds
  Philip O'Hara
RSS is a simple XML-based system that enables users to subscribe to their favorite websites in order to browse recent updates. The listings include headlines and opening sentences, giving you just enough information to determine whether or not you want to read more. RSS History It’s hard to believe that RSS has been around for more than ten years. According...

The Ultimate Twitter Starting Point

  March 5, 2009
  Category :     Twitter Social Networking
  Philip O'Hara
According to Compete.com during the month of February, 2009 Twitter had 54,218,731 visitors, 5,979,052 unique visitors and although it would be difficult to measure, probably around the same number of Twitter evangelists singing its praises. If you are one of the many straddling the fence so to speak, it’s time to take action and make your move. There absolutely must...

Pay Per Click Advantages

  February 5, 2009
  Category :     Pay Per Click Marketing | PPC Management
  Directory One
Pay Per Click Directory One wants to help you obtain customers on or off the internet. We strive to do what others do not do by being up front and simple about our services. We bring you some simple reasons why the advantages of pay per click or paid search are better than most advertising channels. Geo-Targeting As a business, you can...

Pay Per Click – A Case to Use it for Small Businesses

  January 28, 2009
  Category :     Pay Per Click Marketing | PPC Management
  Directory One
As a former small business owner I can say that I wish I had the pay per click program or Google Adwords when I was running my business.  The money I spent on other advertising channels looking back now, was not worth it.  I couldn't tell how many customers came from my ads I placed in a local Chinese bi-weekly. ...