Search Engine Marketing | SEM
How to Build Trust with Your Customers
In today's online marketplace, building trust with potential customers is a necessity. Consumers are already wary of getting scammed online, and anything on your website that gives them reason to distrust you will scare them away permanently. For this reason, it's essential you take the steps necessary to earn your visitor's trust. These guidelines will help you get on the...
The Economy is Struggling: How do SEO Marketers Respond?
Author: April Hall Copywriter Turn on the news, and you'll soon learn that the American economy is struggling mightily. Home values are plummeting, unemployment is skyrocketing, energy prices are through the roof and the government is building a deficit faster than clocks can keep up with it. Is it any wonder that businesses are struggling to keep their profits up...
Is Your Website Converting Visitors?
Eric Brantner SEO Writer What is the main goal of your website? If you're a business owner, most likely your goal is to increase sales. Brand building, social networking, SEO, PPC, and other internet marketing techniques are all ultimately contributing to one thing- generating sales. So, is your website doing the job it's intended for? If it's not converting visitors...
Is your Search Engine Marketing Company Moving Towards the Center?
Author: April Hall Copywriter With all of the talk today about the presidential candidates "moving towards the center", it's hard to know exactly what that term means. It seems, at least, to have a negative connotation,doesn't it? People seem to say that kind of thing with scorn... "Obama seems to be moving toward the center to gain some Independent votes."...