Search Engine Marketing | SEM

Link Building: 5 Reasons You Should Start Building Links Today

  May 29, 2008
  Category :     SE Internet Marketing | SE Online Marketing,   SEO Link Building
  Directory One
Author: Henry Adaso Web Copywriter Link building, a term which generally refers to the strategies people implore in order to attract inbound links, is a good way to improve search engine ranking. Web users sometimes worry that building links too fast might land them on Google's bad side. The truth is, as long as you're building links organically it doesn't...

Using Google News to Target your Keyword Usage

  May 23, 2008
  Category :     SE Internet Marketing | SE Online Marketing,   Search Engine Optimization | SEO
  Philip O'Hara
Author: April Hall Internet Copywriter Just when you thought Google couldn't get any more intrepid, there was this announcement earlier this week by Brandon Badger, Google Product Manager: "The launch of Google News on Google Earth is a milestone in the evolution of the geobrowser. By spatially locating the Google News' constantly updating index of stories from more than 4,500...

Does the Microsoft Giant Really Need a Search Engine Leg Up from Yahoo?

  May 21, 2008
  Category :     SE Internet Marketing | SE Online Marketing
  Philip O'Hara
Author: April Hall Internet Copywriter Yes. Microsoft needs help. The reality is that Microsoft comes in a distant third to Google and Yahoo when it comes to search engine marketing. Further, Yahoo barely comes within striking distance--or, rather, doesn't even come close to striking distance--to Google's share of internet searches: So, what's poor lil' Microsoft to do when it comes...

The Intangible Benefits of Social Networking

  May 20, 2008
  Category :     Social Networking
  Directory One
Author: Eric Brantner Online Content Writer Businesses that purchase online marketing services want to know how their campaign is performing. They are spending money on a service, and they want to know how it is benefiting them. Typically, the search marketer will come up with some stats on rankings, conversions, and sales generated. However, not everything is black and white....

Don’t be Bullied by your Internet Marketing Company

  May 19, 2008
  Category :     SE Internet Marketing | SE Online Marketing
  Philip O'Hara
Author: April Hall Internet Copywriter Let's face it. Nobody likes a bully. Who enjoys working with other professionals who make them feel as if they don't know anything and would be better off to leave the ideas to the "big guys"? This is never more true than in the world of internet marketing, where it is easy for novices to...