Content Development | SEO Content Development
Business Blogs: Best Left to Professionals, or Do-It-Yourself?
Author: April Hall Internet Copywriter After reading Henry's blog yesterday it's clear that although business blogs can't be the end-all for your marketing plan, they are a great way to augment your internet advertising campaign. Blogs are usually easy to read, provide some personal insight into the organization and are a great way to promote social networking. But for busy...
7 Misconceptions about Business Blogging
Author: Henry Adaso Web Content Writer Dispelling some misconceptions and half-truths about business blogging When people hear about the prospects of blogging for profit, they get funny ideas about the process. Blogging can add value to a business in countless ways, but it's hardly a one-size-fits-all. Just ask any successful business blogger and they'll tell you how tricky it is...
Controversy may be King, but Moderation is Still the Diplomat
Author: April Hall Internet Copywriter Last week, Eric posted an excellent entry on the benefits of incorporating controversy into your internet content. Whether you have an interactive blog or a traditional website, using a bit of controversy is a great way to spur conversation and draw visitors to your website. It is easy to see how useful controversy can be--just...
An Internet Opportunity for the Small Business Community: The Rise of the Blogs
Author: April Hall Internet Copywriter Although the blogging community has been around for going on ten years now, it has only been in the last few years that average businesses have begun to recognize the value of this type of internet presence. Many small businesses who would otherwise not be able to afford internet marketing are able to use business...
Is Controversy the New King?
Author: Eric Brantner Web Copywriter The phrase "content is king" has been beaten to the point of exhaustion by SEOs throughout the industry. As an internet copywriter, I would never try to dispute this statement, but I do think it needs an amendment. Judging from the magazines at checkout stands, the most read stories in the local newspaper, and the...