SEO Content Writing |SEO Copywriting
Top 3 Reasons Why You Shouldn’t Be Writing for Search Engines
"Writing for search engines" is a popular copywriting mantra in Houston SEO marketing firms. You’ve tried every latest gimmick and then some to get your website to monopolize search engine results. Your efforts finally have started to reap the rewards, and Bing and Google are sending more traffic to your site. You’ve maxed out the keywords in the right places....
10 Copywriting Mistakes That Lose Money
… accept it were a misunderstanding... Yes, folks, I read that on a Houston corporation's website today. How could a copywriter make such foolish grammatical, usage, and spelling mistakes, and how could a copy-editor not catch the errors? Copywriting mistakes are easy to make. In a world so used to texting abbreviations, you might not even know that you’ve made...
7 Secrets of Copywriting Gurus to Defining Audience
An experienced copywriter knows the importance in defining the audience. When we talk to each other face-to-face, we adjust how we say something. For instance, you say the same thing differently to your mom as compared to the policeman as compared to your best friend forever. You do the same thing in copywriting as you do in face-to-face communication. When...
How To Tell the Difference Between Copywriting & Copyediting
The difference between copywriting and copyediting is sometimes difficult to discern. Writers and editors view their skills as unique and separate, but both professions are overlap. So just how do you know which professional you need? Copywriters and copyeditors work side by side. Both are important to what you see on your website. Don’t get the two confused, because you will need...
7 Step SHAPE UP to Writing Great Headlines
Great headlines are a must. People read headlines 80% of the time, but only 20% will read the rest of your content. Not fantastic odds for a copywriter. If people only read the headline and move on, you’re sunk. If people don’t read and buy what you’re selling, your reputation is compromised. Your clients will probably fire you. Some facts...